SEO Portfolio

SEO That Turns
Visibility Into Growth

Real projects. Real data. Real search performance.

SEO Portfolio

SEO Projects & Results

Explore the SEO work behind real websites. Select a project to see its search performance, analytics insights, optimization work and measurable results.

ACTIVE CASE STUDY

Dazonn Assist

BPO / Call Center / Business Services

SEO CASE STUDY

Verified campaign data available
ACTIVE CASE STUDY

Anjanay Infra

Infrastructure / Construction

SEO CASE STUDY

Verified campaign data available
ACTIVE CASE STUDY

NSS Cricket Store

E-commerce / Cricket Equipment

SEO CASE STUDY

Verified campaign data available
ACTIVE CASE STUDY

Dazonn Travels

Travel / Tourism

SEO CASE STUDY

Verified campaign data available

03 / BPO / Call Center / Business Services

Dazonn Assist

Dazonn Assist provides outsourced customer support, call center, back-office, data processing and business support services for companies across global markets.

SEO focus Service-page SEO · Keyword expansion · Technical SEO

From 10 Keywords to 1.4K

Estimated Organic Traffic

5.9K

Verified campaign snapshot
Organic Keywords

1.4K

Verified campaign snapshot
Authority Score

14

Verified campaign snapshot
Backlinks

1.3K

Verified campaign snapshot

Building Search Visibility From the Ground Up

SEO Portfolio

13 organic traffic

10 organic keywords

CURRENT SNAPSHOT

5.9K organic traffic

1.4K organic keywords

CAMPAIGN PERIOD

1 Jan 2024 – 30 Jun 2025

SEMrush and Google reporting snapshot

Google Search Console Performance

01 / SEARCH VISIBILITY

Growing Visibility in Google Search

Search Console recorded 4.65K total clicks and 2.89M total impressions between 1 January 2024 and 30 June 2025, reflecting growing exposure across relevant service and business-support searches.

4.65K Total Clicks
2.89M Total Impressions
0.2% Average CTR
28.8 Average Position

Google Analytics Performance

02 / ORGANIC TRAFFIC

Turning Search Visibility Into Website Visits

Analytics recorded 8.4K active users and 12K sessions during the campaign period, providing a broader view of website activity beyond search impressions and rankings.

8.4K Active Users
12K Sessions
5 Bounce Rate
0 Key Events

Microsoft Clarity Insights

03 / USER BEHAVIOUR

User behaviour evidence

This section is reserved for verified session behaviour such as scroll depth, engagement or interaction observations after Clarity data is provided.

Evidence status
Verified metrics and source screenshots are required before project movements can be published.
a modern office space showcases a sleek computer screen displaying advanced seo analytics, with graphs and metrics illustrating the recovery of link equity, illuminated by soft, focused lighting to emphasize the importance of digital marketing performance.

Keyword Visibility & Search Growth

04 / KEYWORD PERFORMANCE

Expanding Organic Search Coverage

SEMrush shows organic keywords growing from approximately 10 to 1.4K, while estimated organic traffic reached approximately 5.9K. The available snapshot also shows 1.3K backlinks and an Authority Score of 14.

10 → 1.4K Organic Keywords
13 → 5.9K Organic Traffic
1.3K Backlinks
14 Authority Score

What We Worked On

01

Service-led content structure

Expanded topical coverage around outsourced customer support, call center and business-support searches.

02

Technical SEO foundation

Prioritised crawlability, internal linking and page-level optimisation across core service pages.

03

1 Jan 2024 – 30 Jun 2025

Strengthened page relevance for service, industry and commercial-intent queries.

Project Website

Keep Exploring

Explore Another SEO Project

01 / Healthcare / Medical

MedExpertz

03 / BPO / Call Center / Business Services

Dazonn Assist

04 / Infrastructure / Construction

Anjanay Infra

Your Next Chapter

Let's Build Your Organic Growth

From technical foundations to search visibility and user behavior, we build SEO strategies around measurable business goals.

Infrastructure / Construction

Anjanay Infra

Dazonn Assist provides outsourced customer support, call center, back-office, data processing and business support services for companies across global markets.

SEO Campaign Period: 1 August 2025 – 31 July 2026

From 5 → 2.8K Organic Traffic

Estimated Organic Traffic

2.8K

Verified campaign snapshot
Organic Keywords

87

Verified campaign snapshot
Authority Score

8

Verified campaign snapshot
Backlinks

6K

Verified campaign snapshot

Building Search Visibility From the Ground Up

SEO Portfolio

13 organic traffic

10 organic keywords

CURRENT SNAPSHOT

5.9K organic traffic

1.4K organic keywords

CAMPAIGN PERIOD

1 Jan 2024 – 30 Jun 2025

Google Search Console Performance

01 / SEARCH VISIBILITY

Growing Visibility in Google Search

Search Console recorded 4.65K total clicks and 2.89M total impressions between 1 January 2024 and 30 June 2025, reflecting growing exposure across relevant service and business-support searches.

1.94K Total Clicks
284K Total Impressions
0.7% Average CTR
7.4 Average Position

Google Search Console · 1 Aug 2025 – 31 Jul 2026

Google Analytics Performance

02 / ORGANIC TRAFFIC

Turning Search Visibility Into Website Visits

The growth in search visibility translated into increased website activity. During the campaign period, Google Analytics recorded 5.7K active users and 7.2K sessions, alongside 40K events and 465 key events.

5.7K Active Users
7.2K Sessions
40KEvent Count
465 Key Events

Keyword Visibility & Search Growth

03 / ORGANIC SEARCH GROWTH

Expanding Organic Search Coverage

SEMrush data shows the growth of Anjanay Infra’s organic search presence. From an initial 5 organic visits, the latest available snapshot shows 2.8K organic traffic, along with 87 organic keywords and 6K backlinks.

2.8K Organic Traffic
87 Organic Keywords
6KBacklinks
8 Authority Score

Microsoft Clarity Insights

04 / USER BEHAVIOR

Understanding Users With Microsoft Clarity

Microsoft Clarity was integrated recently to understand how visitors interact with the website. Since Clarity was introduced recently, there is no historical campaign-period dataset. Heatmaps and session recordings are now being used to identify user behaviour and improve the website experience.

Heatmaps : Understanding which website sections receive the most attention.
Session Recordings : Reviewing real user journeys to identify navigation and interaction patterns.
UX Improvements Using these insights to improve page structure, content placement and conversion-focused elements.

What We Worked On

01

Technical SEO

Improving the website’s search foundation

02

On-Page SEO

Optimizing page structure and search relevance

03

Keyword Expansion

Building visibility across relevant searches

04

Content Optimization

Improving content around target search intent

05

Local SEO

Strengthening location-based search visibility

06

UX Optimization

Improving the website experience based on user behaviour

The SEO Growth in Numbers

5 → 2.8K

Organic Traffic

1.94K

Search Clicks

284K

Search Impressions

7.4

Average Position

5.7K

Active Users

7.2K

Sessions

Project Website

Keep Exploring

Explore Another SEO Project

01 / Healthcare / Medical

MedExpertz

03 / BPO / Call Center / Business Services

Dazonn Assist

04 / Infrastructure / Construction

Anjanay Infra

Your Next Chapter

From Limited Visibility to a Growing Organic Footprint

Anjanay Infra started with just 5 organic visits. Through ongoing SEO work focused on technical improvements, search visibility, keyword coverage and website optimization, the website developed a stronger organic presence.

The campaign generated 1.94K Google Search clicks and 284K impressions, while Google Analytics recorded 5.7K active users and 7.2K sessions. The latest SEMrush snapshot shows 2.8K estimated organic traffic, 87 organic keywords and 6K backlinks.

With Microsoft Clarity now integrated, the next phase focuses on using real user behaviour to further improve the website experience and conversion journey.

E-commerce / Cricket Equipment

NSS Cricket Store

NSS Cricket Store is an online cricket equipment store offering cricket bats, batting gloves, batting pads, kit bags and other cricket equipment. The SEO campaign focused on building organic visibility from a new starting point, expanding keyword coverage and improving the website experience for cricket equipment shoppers.

SEO Campaign Period: 1 June 2026 – 15 September 2026

From 10 Keywords to 1.4K

Organic Traffic

141

Verified campaign snapshot
Organic Keywords

96

Verified campaign snapshot
Authority Score

11

Verified campaign snapshot
Backlinks

22.5K

Verified campaign snapshot

Google Search Console Performance

01 / SEARCH VISIBILITY

Growing Visibility in Google Search

Search Console recorded 4.65K total clicks and 2.89M total impressions between 1 January 2024 and 30 June 2025, reflecting growing exposure across relevant service and business-support searches.

920 Total Clicks
30.3K Total Impressions
3% Average CTR
8.8 Average Position

Google Analytics Performance

02 / ORGANIC TRAFFIC

Turning Search Visibility Into Website Visits

The increase in search visibility also generated measurable website activity. Between 1 June 2026 and 15 September 2026, Google Analytics recorded 1.2K active users, 2.1K engaged sessions and 36K events.

1.2K Active Users
2.1K Engaged Sessions
36K Event Count
0 Key Events

Google Business Profile

03 / LOCAL SEARCH VISIBILITY

Strengthening Google Business Visibility

Google Business Profile activity also showed growing visibility for NSS Cricket Store. Between June and August 2026, the profile recorded 1,349 interactions, representing a 40.1% increase compared with the previous comparison period shown in the report.

1349 Business Profile Interactions
+40.1% Growth
36K Event Count
Jun – Aug 2026 Reporting Period

Google Merchant Center

04 / GOOGLE MERCHANT

Getting NSS Products Into Google Search

NSS Cricket Store products were also listed through Google Merchant Center to expand product visibility across Google’s shopping and product discovery surfaces.

The product feed was set up to make relevant cricket equipment available for Google’s product listings, including products such as cricket bats, batting pads, gloves and other equipment.

Product Listings

NSS Cricket Store products

Google Merchant Center

Product visibility setup

Cricket Equipment

Bats, pads, gloves & accessories

Shopping Visibility

Additional product discovery channel

Keyword Visibility & Search Growth

05 / USER BEHAVIOUR

Understanding Users With Microsoft Clarity

Microsoft Clarity was integrated recently to understand how visitors interact with the NSS Cricket Store website. Since Clarity was introduced recently, there is no historical campaign-period dataset. Heatmaps and session recordings are now being used to identify user behaviour and improve the website experience.

Heatmaps

Understanding which products, navigation elements and sections receive the most attention.

Click Behaviour

Identifying how users interact with product cards, navigation and important actions.

UX Improvements

Using these insights to improve product discovery, page structure and conversion-focused elements.

What We Worked On

01

Technical SEO

Building the website’s initial search foundation

02

On-Page SEO

Improving page structure and search relevance

03

Keyword Expansion

Building visibility across cricket equipment searches

04

Product SEO

Improving product-level search visibility

05

Google Merchant

Listing NSS products across Google’s product ecosystem

06

UX Optimization

Improving the shopping experience using user behaviour insights

The SEO Growth in Numbers

0 → 141

Organic Traffic

920

Search Clicks

30.3K

Search Impressions

8.8

Average Position

1.2K

Active Users

2.1K

Engaged Sessions

Project Website

Keep Exploring

Explore Another SEO Project

01 / Healthcare / Medical

MedExpertz

03 / BPO / Call Center / Business Services

Dazonn Assist

04 / Infrastructure / Construction

Anjanay Infra

Your Next Chapter

From Zero Search Traffic to an Emerging Organic Presence

NSS Cricket Store started the campaign with 0 organic traffic in SEMrush. Through ongoing SEO work focused on technical foundations, product visibility, keyword coverage and website optimization, the website began establishing its organic search presence.

During the campaign period, Google Search Console recorded 920 clicks and 30.3K impressions, while Google Analytics recorded 1.2K active users and 2.1K engaged sessions.

The latest SEMrush snapshot shows 141 estimated organic traffic and 96 organic keywords, while Google Business Profile activity reached 1,349 interactions between June and August 2026.

With Google Merchant Center product listings and Microsoft Clarity now part of the growth process, the next phase focuses on expanding product visibility while using real user behaviour to improve the shopping experience and conversion journey.

Travel / Tourism

Dazonn Travels

Dazonn Travels is a travel-focused website providing travel-related information and services. The SEO campaign focused on growing the website’s organic search presence, expanding keyword visibility and increasing search-driven website activity.

SEO Campaign Period: 1 August 2025 – 31 July 2026

From 10 Keywords to 1.4K

Organic Traffic

2.8K

Verified campaign snapshot
Organic Keywords

2.4K

Verified campaign snapshot
Authority Score

12

Verified campaign snapshot
Backlinks

7.7K

Verified campaign snapshot

Google Search Console Performance

01 / SEARCH VISIBILITY

Growing Visibility in Google Search

Google Search Console recorded 4.37K clicks and 1.54M impressions during the campaign period from 1 August 2025 to 31 July 2026. The website achieved an average CTR of 0.3% and an average position of 10.7.

4.37K Total Clicks
1.4M Total Impressions
0.3% Average CTR
10.7 Average Position

Google Analytics Performance

02 / ORGANIC TRAFFIC

Turning Search Visibility Into Website Visits

The growth in search visibility translated into increased website activity. During the available analytics period, Google Analytics recorded 9.4K active users, 9.5K new users and 52K views, with a reported bounce rate of 13.9%.

9.4K Active Users
9.5K New Users
52K Views
13.9% Bounce Rate

Google Business Profile

03 / ORGANIC SEARCH GROWTH

Expanding Organic Search Coverage

SEMrush data shows a significant expansion in Dazonn Travels’ organic search presence. From an initial 68 organic visits, the latest available snapshot shows 2.8K estimated organic traffic and 2.4K organic keywords, alongside 399 referring domains and 7.7K backlinks.

68 → 2.8K Organic Traffic
2.4K Organic Keywords
7.7K Backlinks
12 Authority Score

What We Worked On

01

Technical SEO

Strengthening the website’s search foundation

02

On-Page SEO

Improving page structure and search relevance

03

Keyword Expansion

Building visibility across relevant travel searches

04

Content Optimization

Improving content around target search intent

05

Internal Linking

Strengthening connections between relevant pages

06

Search Visibility

Expanding the website’s overall organic footprint

The SEO Growth in Numbers

68 → 2.8K

Organic Traffic

4.37K

Search Clicks

1.54M

Search Impressions

10.7

Average Position

9.4K

Active Users

52K

Engaged Sessions

Project Website

Keep Exploring

Explore Another SEO Project

01 / Healthcare / Medical

MedExpertz

03 / BPO / Call Center / Business Services

Dazonn Assist

04 / Infrastructure / Construction

Anjanay Infra

Your Next Chapter

From Limited Visibility to a Growing Organic Footprint

Dazonn Travels started with approximately 68 organic visits in SEMrush. Through ongoing SEO work focused on technical foundations, keyword coverage, content optimization and search visibility, the website developed a substantially broader organic presence.

Google Search Console recorded 4.37K clicks and 1.54M impressions during the campaign period, while Google Analytics recorded 9.4K active users and 52K views.

The latest SEMrush snapshot shows 2.8K estimated organic traffic and 2.4K organic keywords, supported by 399 referring domains and 7.7K backlinks.